Search results for "sport management"
showing 10 items of 54 documents
Credibility to attract, trust to stay: the mediating role of trust in improving brand congruence in sports services
2021
This research aims to demonstrate the mediating role of brand trust in the relationship between credibility and users' congruence with a sports services brand. The analysis was carried out using EQS 6.3 to perform the four required steps of the analysis (and the Sobel test was conducted for a public sports service and a private sports service. The results confirm the full mediation effect of brand trust in the case of the private service and a partial mediation for the public service. Therefore, this study confirms that credibility, in the presence of trust, ceases to have an influence on the congruence of users with the brand, which suggests that credibility is important at an initial stag…
Communication Practices and Social Tie Formation: A Case Study of Recreational Lifestyle Sports Cultures
2017
This case study examines contemporary recreational sports practitioners’ communication practices and social tie formation from the perspective of two lifestyle sports disciplines: climbing and trail running. Online survey results from 301 climbers and trail runners from Finland indicate that computer-mediated communication (CMC) has established its place in recreational lifestyle sports cultures; however, it has not done it at the expense of face-to-face (FtF) communication. Online interaction produces weak social ties with instrumental and informative value, but physical location is essential in establishing ties with emotional and appraisal value. This paper argues that it is the sports s…
Future reform of Chinese elite sport management system : perspective of sport events
2010
The primary intention of this study is to present and evaluate the elite sport management system in China and to predict the trend of future reformation in Chinese elite sport management system. In addition, this study attempts to enhance the understanding to Chinese sport management system. The literature review plays an important part in the study background of this research, and there are four kinds of theoretical method were used in the research and analysis of this study. The Delphi Method and Gordon Method are used for the group interview and the Creswell Model is a way to collect useful material from the method of literature review. In addition the scale used in sport event spectator…
Sports and safety management
2013
Sports and safety management, by Steve Frosdick and Lynne Walley, Oxford, Elsevier, Butterworth Heinemann, 2012, 336 pp., $57.95 (paperback), ISBN: 978-0-750-64351-1 The problem of hooliganism is g...
AUSTRIA: Winter Tourism and Sport Retail Most Significant Sport Business Fields
2017
The Austrian sport landscape has undergone many changes within the last decades. One of the biggest changes is that the private sport sector has emerged to be nowadays a major contributor to the Austrian economy. Sport economy in Austria accounts for 4% of the total economic value added and over 333,000 people are connected to workplaces within this sector. Furthermore, the private sport sector contributes to other sectors, for example in the development of new products or materials for the aviation industry. Compared to the total value added in the Austrian sport economy, winter tourism and sport retailers act as the strongest contributors. In this article ski lift operators are presented …
Finland: From Steering to the Evaluation of Effectiveness
2017
The Finnish sport system consists of three major elements: voluntarism in sport clubs; the public sector with state subsidies for municipalities’ sport budgets; and the private sector’s offering of sport-related services and products. Participation in sport by Finns has traditionally been based on the combination of a strong civic sector and state support. Nowadays, however, as a result of the recent economic recession, the breakdown of the Nordic welfare model and changing values in relation to voluntary work, there have been changes in Finland in terms of the condition of sport and the relationship between the public and voluntary sectors. There has also been a decline in the level of sta…
How can the management of fitness centres be improved through corporate image and brand image?
2022
The aim of this research is to test the role of corporate image in predicting credibility, trust, and brand recognition. In addition, it is intended to verify whether these variables can explain the atti- tudes and future intentions of fitness centre users to better understand their behaviour. Through an online survey, the opin- ions of 325 fitness centre users were collected regarding the pre- viously mentioned variables. A structural equation model was made by means of EQS 6.4 to confirm, first, the reliability of the scales used and subsequently test the different relationships between variables. The results show the importance of corporate image as a starting point to explain future int…
The role of passion in the quality-value-satisfaction-intentions chain: linear models and the QCA approach for athletes
2019
The aim of this research is to determine the role of passion on future intentions, perceived value, and athletes’ satisfaction in relation to participatory sport events by combining two methodological approaches: linear models and qualitative comparative analysis (QCA). A sample of participatory sporting event athletes (n = 302) was analysed. The results suggest that there is a direct effect of harmonic passion (HP) on future intentions (FI), value (PV) and satisfaction (AS) and a direct effect of obsessive passion (OP) on satisfaction. Considering the indirect effects, both interactions were significant for the effect of perceived quality (PQ) and perceived value on satisfaction. In additi…
Entrepreneurship and Resilience in Spanish Sports Clubs: A Cluster Analysis.
2021
Entrepreneurial orientation can be an effective response by sports clubs to manage a recession, such as the COVID-19 crisis. Therefore, its study can be fundamental to understand different ways of managing a recession. This study analyzes the entrepreneurial orientation of Spanish non-profit sports clubs to identify different groups and their profiles. The sample is composed of 145 Spanish non-profit sports clubs. Different validated scales have been used to analyze entrepreneurial orientation, business model adaptation, service quality, and economic and social performance (performance in social impact and performance in social causes). Entrepreneurial orientation is the variable used to di…
Sport management education through an entrepreneurial perspective: Analysing its impact on Spanish sports science students
2021
Abstract Entrepreneurship education is becoming increasingly important because it can improve the employability of students. However, although it has been introduced in universities in recent years, its integration into sports education is still scarce. Therefore, the aim of this study is to present a way of approaching a sports management subject from an entrepreneurial perspective and to evaluate the effects of that approach on students. For this purpose, a sample of 54 sports science students from a Spanish university has been analysed. A longitudinal design has been carried out using Ajzen's theory of planned behaviour (1991), intrapreneurial intentions, the entrepreneurial climate and …